Philip Frankenfeld, winner of New York Times columnist John Tierney’s contest to name the carbon footprint lapel pin (the iPed), has come up with 26 alternatives for the term “choice architecture.” Pick a favorite of his, or suggest your own. We’ll hold off on announcing our favorite for the moment.
1. Choice boxed; foxed.
2. Choice grooved: moved.
3. Mind designed.
4. Act tracked.
5. To the vectors go the spoils.
6. Thought taught.
7. Mind inclined.
8. Route’s rut.
9. The star quality, dear Brutus, lies not in ourselves but in default.
10. Default, dear Brutus is set not by ourselves but by the czars.
11. Rut, set. Strut, Fret.
12. Gourd’s grid.
13. Choice framed, gamed, tamed, aimed.
14. Hid bid grid.
15. Cognition canalized.
16. Choice schemed; streamed.
17. Fate funneled.
18. Choice channeled.
19. Pinball wizardry.
20. ConTEMPLATEtion
21. Slot-taught thought.
22. New and engrooved.
23. The grooves of academe.
24. Decide guide.
25. Menupulation.
26. Reined. Laned.
Tags: choice architecture
September 26, 2008 at 5:38 pm |
I’ll go with 7
September 28, 2008 at 1:42 am |
I* cut; you choose.
Works for cake. * shrug *
* Beneficent libertarienne maternalist, bien sur
September 28, 2008 at 12:34 pm |
# 24 – decide guide – 2 words say it all, and indeed “guide” is not far from “nudge”
September 28, 2008 at 7:58 pm |
I like 3. “Mind designed” easy to understand!
September 29, 2008 at 1:12 pm |
I like 13, although it’s a bit long to use all the time, and 17 is also good.
October 1, 2008 at 11:25 am |
Rawls’ cake cutting choice architecture cited by Attinah Patrick is a prime example of “mete cute”.