What would make a great nudge? We want your ideas.

The possibilities for great nudges are everywhere. (For a list of favorites from the book, check out our dozen nudges.) We invite readers to send their own nudge suggestions to blog@nudges.org. We will post the best ones every few weeks, or more frequently depending on reader response.

One Response to “What would make a great nudge? We want your ideas.”

  1. Brian Says:

    I’m sure this nudge has already come been mentioned, but in case it hasn’t I thought I should tell you that my driving habits changed dramatically when I bought a car that had an efficiency gauge on the dashboard. It couldn’t be simpler. It’s just an LED bar graph that becomes longer when I’m getting good fuel economy and shorter when I’m not. Presto! No more jackrabbit starts, no more accelerating all the way up to red lights and stop signs, and no more passing people who are already going the speed limit. I’m probably be saving hundreds of dollars a year on gas.

    This nudge is libertarian because a driver can choose to disregard the gauge, and it’s paternalistic in that it provides real-time information right there on the dashboard.

    Here’s a question, though: If the government mandates that all new cars be equipped with these or similar gauges (which I think is an excellent idea), would this still qualify as a mere nudge?

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